This columnist spoke to search experts about various Grey Hat SEO tactics, which are often indistinguishable from the Black Hat SEO tactics that can get your site banned from Google.
Proximity, relevance and prominence are the three cornerstones of local SEO. Reviews are also important, though they don’t affect rankings nearly as much as many people think.
Cheaper clicks and mobilegeddon are factors in the increased growth on smartphones, despite CPC’s overall decline. CTR, on the other hand, has grown a lot YoY, particularly on Facebook.
This guest columnist looked at Google Trends around summer barbecues to determine once and for all, how people like their cook: ribeye, medium, with Chimichurri sauce, and at 7 p.m.