Twitter’s falling share prices have, once again, sparked speculation that the time is right for Google to buy Twitter, but what benefits would the buyout really have?
Siri transcribing voicemails is a feature rumored to be in the works. Could that help Apple pull ahead of Microsoft and Google when it comes to digital assistants and voice search?
It’s paramount for every PPC professional to test their retail ad copy. This columnist recommends doing one test at a time for and making sure each one lasts at least 30 days.
Bing has been giving users rewards points for years, but a new partnership with the Seattle Seahawks marks the first time a third-party has been involved in the program.
Industry experts have cited unfamiliarity and a lack of standards as reasons why marketers routinely ignore SEO when making their budgets, as tech PR agency Hotwire found out in a new study.
Do you need to power a content marketing campaign? Here are seven key SEO tools to help you do it.
Experts predict augmented reality will set the tone for future technological advances, as AR- and VR-driven platforms like Microsoft HoloLens progressively transition into the mainstream.
The next time you have some extra time, reviewing your key landing pages and revisiting your long-tail keyword strategy are productive ways you can keep your SEO efforts up-to-date.
Google strongly encourages HTTPS for its potential to make the Internet safer. You should consider the nature of your site before making the costly transition from HTTP.
Google limits forget-me-now service to the European market only. The search behemoth says that widening this on a global scale is ‘bad for the internet’ and will not win support.